Web3 is evolving rapidly, and at the heart of this transformation lies decentralized identity. Ethereum Name Service (ENS) has long been a pioneer in simplifying how users interact with blockchain addresses by replacing complex strings of characters with human-readable names like yourname.eth. Now, in collaboration with Para, ENS is taking a major leap forward in accessibility, usability, and onboarding—making Web3 identity not just secure, but truly effortless.
This integration marks a pivotal moment in the journey toward mass adoption. By enabling users to register an ENS name using only an email address, social login, or phone number, the barrier to entry for new users has never been lower.
Why This Integration Matters
ENS has always aimed to be more than just a naming system—it's a foundational layer for digital identity in Web3. With over 2 million registered names and more than 850,000 unique owners, ENS has proven its utility across wallets, decentralized applications (dApps), NFTs, and even domain resolution.
However, one persistent challenge has been onboarding non-technical users who are unfamiliar with crypto wallets, seed phrases, or MetaMask extensions. That’s where Para comes in.
Para is a wallet and authentication suite built to simplify access to Web3. Its embedded wallets use advanced technologies like distributed multi-party computation (MPC) and passkeys, allowing users to sign into apps securely with just an email or phone number—no traditional wallet setup required.
👉 Discover how easy it is to claim your digital identity today.
What sets Para apart from other embedded solutions is its universality and portability. Unlike systems that create isolated wallets per app, Para enables users to carry the same identity across multiple platforms. This aligns perfectly with ENS’s vision: a single, persistent, user-owned identity that works everywhere.
Seamless Onboarding Without a Traditional Wallet
Now, when users visit app.ens.domains, they can choose Para as their authentication method during registration. No need to install a browser extension or manage private keys. Simply log in via email or social account, and within seconds, you can register your .eth name.
For first-time Web3 users, this eliminates the steep learning curve traditionally associated with blockchain technology. There's no need to understand gas fees, network settings, or seed phrase security upfront—those details can be introduced gradually as users grow more comfortable.
And because Para integrates directly with ENS, your human-readable name becomes your identifier across all compatible apps. Instead of seeing 0x...abc123, others will see you.eth—making transactions, messaging, and interactions far more intuitive.
Empowering Existing ENS Name Holders
If you already own an ENS name, this integration enhances how you use it. You can connect your existing name through the "Connect Wallet" option using Para authentication—even if you don’t have a browser-based wallet installed.
Once connected:
- Your ENS name appears instead of your wallet address in supported dApps.
- You can manage records (like setting cryptocurrency addresses or content hashes) via the ENS Manager.
- You can set a primary ENS name for your identity, ensuring consistency across platforms.
This means greater control and visibility over your digital presence—all while maintaining the security and decentralization that ENS stands for.
Core Keywords Driving Web3 Identity Adoption
To ensure this content meets search intent and supports SEO performance, here are the core keywords naturally integrated throughout:
- ENS name
- Web3 identity
- decentralized identity
- register ENS
- Para wallet
- email login Web3
- MPC wallets
- portable digital identity
These terms reflect what users are actively searching for when exploring ways to enter or manage their presence in Web3—especially those looking for simpler, more secure methods beyond traditional crypto wallets.
👉 Start building your portable digital identity now—no wallet needed.
Frequently Asked Questions
Can I register an ENS name without any prior crypto knowledge?
Yes. Thanks to the Para integration, anyone with an email address or phone number can register an ENS name instantly. No prior experience with wallets, blockchains, or private keys is required.
Is my ENS name still secure if I use email or social login?
Absolutely. Security is maintained through Para’s use of distributed multi-party computation (MPC), which splits key shares across devices and servers. Your identity remains protected without sacrificing ease of use.
Can I use my existing ENS name with Para?
Yes. If you already own an ENS name, you can connect it using Para’s authentication system. This allows you to manage your identity seamlessly across apps without relying on browser extensions.
Does using Para lock me into one platform?
No. One of Para’s key advantages is portability. Unlike some embedded wallets that trap users within specific ecosystems, Para allows you to take your wallet—and your ENS name—with you across multiple applications.
How does this help mainstream Web3 adoption?
By removing technical barriers like wallet setup and seed phrase management, this integration makes Web3 accessible to everyday internet users. It bridges the gap between traditional online identities (like Google or Apple logins) and decentralized ownership models.
Where can I manage my ENS settings after registration?
You can fully manage your ENS name at app.ens.domains, including updating profile records, setting reverse resolution, linking social accounts, and more—all through a simple interface accessible via Para login.
The Future of Digital Identity Is Portable and User-Owned
The collaboration between ENS and Para isn’t just about convenience—it’s about redefining what digital identity should be: user-controlled, universally recognized, and effortlessly portable.
As more services adopt decentralized identifiers, having a persistent .eth name will become as standard as having a username or email address today. Whether you're sending crypto, logging into games, verifying credentials, or participating in DAOs, your ENS name serves as your unified Web3 passport.
And now, with email-based registration powered by Para, that passport is within reach for millions who were previously excluded by complexity.
👉 Take the first step toward owning your online identity—effortlessly.
This integration reflects a broader shift in Web3—from systems designed for experts to experiences built for everyone. ENS continues to lead this charge by prioritizing usability without compromising on decentralization.
There’s never been a better time to claim your .eth name. Whether you're new to Web3 or a long-time builder, this update empowers you to own and express your digital identity in ways that are both meaningful and practical.
Welcome to the future of identity—simple, secure, and yours.